Gender Diversity As a Driver of Organizational Culture and Performance and How Network Science Can Contribute to It 

Research tells us that having women in teams can help improve team performance and improve collaboration

In the last few years, a series of scandals have brought gender inequality issues into the spotlight. Ensuring equal representation of both genders in the workplace should be a priority not only for sociological/ethical reasons but also concerning business performance and efficiency. 

In this very special webinar, Chris Sampson, the Corporate Communications Director at BTG will share with you why this fast-growing, global medical technology company invested in a project to understand the role of gender diversity through mapping hidden informal networks. He will also talk about what BTG hoped to get out of the project and what their next steps would look like according to the results.

To make this webinar even more unique, we will have Orsolya Vasarhelyi, researcher and senior data scientist at Central European University, onboard as co-host, who will be speaking about the difference in relationship patterns for men and women. She will help us understand the charts of the BTG survey about how men and women gain influence within the organization.

Leandro Herrero, CEO of The Chalfont Project, will also join our discussion to bring his extensive experience in large-scale behavior and culture change. Leandro is the mastermind behind Viral Change Mobilizing Platform.

András Vicsek, CEO and Co-Founder of Maven7 – OrgMapper will host the event and will talk with the guest speakers about how network science can contribute to a gender-diverse organizational culture.

Do not miss this exceptional opportunity to explore how a network science research approach can be implemented into business to create a diverse and strong organizational culture. 

Who will be speaking?


Director of Corporate Communications, BTG plc

(now part of Boston Scientific)

Chris Sampson’s 15-year career in healthcare communications spans corporate, financial, internal, and product communications at global pharmaceutical and medical device companies.  Chris currently works as Director of Corporate Communications for global healthcare company BTG plc which was recently acquired by Boston Scientific. BTG’s innovative medical technologies help physicians treat patients with cancer and vascular conditions through minimally invasive procedures, while their Specialty Pharmaceutical products help patients overexposed to certain medications or toxins. In addition to leading public relations and internal communication programmes, Chris has played a central role in the company’s unique approach to reinforcing organizational culture through informal networks. Prior to joining BTG, Chris served in a variety of communications roles for the global pharmaceutical company AstraZeneca.


Researcher, Senior Data Scientist

Central European University, Department of Network and Data Science

Orsolya is a researcher, a senior data scientist and a consultant focusing on how network & data science can lead to a better understanding of unconscious bias. Her main interests are the effects of gendered behavior in STEM, quantifying inclusion and developing data-driven recommendations for diversity and inclusion management.


CEO, Chief Organization Architect and lead designer of the products and services of The Chalfont Project

Dr Leandro Herrero is the CEO, Chief Organization Architect and lead designer of the products and services of The Chalfont Project, an international firm of organizational architects. He is the pioneer of Viral Change, a people Mobilizing Platform in organizations, a methodology that delivers large scale behavioural and cultural change in organizations, creating lasting capacity for change-ability. Viral ChangeTM creates and sustains social movements, whether inside the organization or in the macro-social arena.

He is the author of the book, ‘Viral ChangeTM, the alternative to slow, painful and unsuccessful management of change in organizations’ (2006, 2008) and its follow up ‘Homo Imitans, the art of social infection; viral change in action’. He has also written 4 other management books on leadership, change and disruptive management innovation.

Dr Herrero’s primary focus of work is the creation of cutting edge organizational architectures based upon three pillars: an Enabling Design, a Mobilizing Platform (Viral Change) and Collective Leadership (Leadership for Collective Action).


CEO & Co-Founder of Maven 7 – OrgMapper

Andras is a researcher, a management consultant and a trainer specialized in organizational and social network analysis with a solid background in change management, team, and organizational development. Before founding Maven7 with his partners, he gained vast experience as the head of several research projects regarding work stress, motivation, loyalty, and employer branding. Andras is the key technical expert of Maven7’s products, services, and related certification training programs Maven7 is providing to its Organizational Development partners. 

People said about OrgMapper

“We had a very successful project with OrgMapper during the summer of 2017. The aim was to identify the influencers (using network science) within the organization who could drive the change.” 
“OrgMapper was used to select a group of highly engaged and well-connected individuals to embed the new behavioral values in the organization. “You can’t start a fire without a spark”, so the identified influencers (we called them Sparks) were positioned as ambassadors for ongoing cultural change.”
„We chose a bottom-up approach for development and roll-out of the growth strategy of the company. We could only try it once, it needed to work, and therefore we wanted to work with our internal experts. With OrgMapper we identified influential employees and involved them in future-shaping workshops, so they can act as multipliers, can help release the developed stories, and can play a key role in accelerating the change.“